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G-Squared Partners Blog

CityBizList Interviews G-Squared CEO, Gene S. Godick

Posted by Gene Godick on Aug 10, 2017 11:40:37 AM

A little while back, I was asked to be interviewed by Edwin Warfield for citybizlist. I had a wonderful time talking about G-Squared and how it has developed into the business it is today. I also had a chance to discuss some of lessons I've learned from working with a wide range of entrepreneurs and their business ventures. Many of those lessons have driven me to pivot in my own business and find new ways to help businesses grow. 

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Topics: entrepreneurial accounting philadelphia, outsourced cfo, outsourced accounting, finance driven business consulting

Bank Financing For Your Growing Startup: Everything You Need To Know

Posted by Gene Godick on Apr 20, 2017 2:38:28 PM

Finding the right bank financing option for your company is no easy task. In an ideal world, you would be able to fund your business with independent capital, but most startup owners do not have that option. 

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Topics: cash flow, startup, bank financing partner, bank financing for startups, bank financing, startup funding

Navigating The Biggest Accounting Problems Growing Companies Face

Posted by Gene Godick on Apr 6, 2017 1:24:00 PM

If you are an entrepreneur, one of the biggest challenges you face is how your company adapts to growth. Growth is a sign that your business is doing something right and going in the right direction.

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Topics: accounting problems, accounts receivable, accounting functions, accounting operations, accounting services, outsourced accounting services

What Type Of Legal Entity Should Your Business Be?

Posted by Gene Godick on Mar 29, 2017 11:10:00 AM

If you are starting a business, choosing a legal structure for your company is one of the most important decisions you will make. It is not always a clear decision, as there are a variety of legal entities to choose from, each with their own pros and cons.

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Topics: legal entity types, legal entity, legal entitites, legal structure, legal structure of company, c corporations, s corporations, c corp, legal structures, s corp

It’s Not Just About The Numbers: Finance-Driven Business Consulting Your Company Can’t Live Without

Posted by Gene Godick on Mar 2, 2017 10:43:00 AM

Many business owners mistakenly view financial consulting as only having an impact on finances – the hard numbers. Instead, the benefits of partnering with a strategic financial consultant extend to the future and success of your business.

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Topics: cash flow, finance experts, finance driven business consulting, finacial consulting, strategic financial consulting

Business Metrics – Measuring Your Customer Relationship ROI

Posted by Gene Godick on Feb 22, 2017 1:21:00 PM

Attracting, engaging and maintaining your customer base requires an investment of your time and resources. To increase your company’s profitability, you need to minimize costs, while maximizing revenue. So, how do you find a balance between the investment you make building customer relationships and the amount of revenue each client generates?

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Topics: customer lifetime value, customer acquisition cost, CAC, monthly recurring revenue, MRR, CLV, months to recover CAC, customer relationship ROI, business metrics, CAC ROI

My Business Needs What?! Making Sense Of Your Financial Service Needs

Posted by Gene Godick on Feb 7, 2017 11:28:00 AM

At every stage of business, you company will face new, challenging financial needs. The larger and more complex your business becomes, the greater and more complicated your financial needs.

The best way to address your financial challenges at any stage of business is to find the right financial advisor to partner with. When you have a team of experts on your side, you will be able to navigate each stage of business, as you work toward your long-term goals.

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Topics: financial service needs, financial advisors, financial experts, financial forecasting, financial services

4 Reasons To Invest In Outsourced Business Services

Posted by Gene Godick on Jan 26, 2017 3:49:00 PM

Far too often, business leaders become swamped with tasks that do not align with their role. If this sounds all too familiar, you should consider seeking out the resources to manage important aspects of your business, like financial strategy or IT management.

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Topics: outsourcing resources, small business outsourcing services, outsourced business services, outsourced services, outsourced financial services, outsourcing partner

Wishing You A Happy And Successful New Year... With Some Advice For 2017

Posted by Gene Godick on Jan 11, 2017 11:09:00 AM

As I am sitting in the early days of a new year, having rested on vacation, I’m thinking about our clients and what made some more successful than others over the last year. I find myself making a few observations. Working as an outsourced CFO with many different companies in multiple industries, I’ve been able to see where each CEO has focused their attention and how certain things have affected each company. In the spirit of learning, I want to share some of my observations with all of you.

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Topics: CAC, Customer Aquisition Cost, Net Promoter Score, Unit Economics, Company Margins, Company Metrics

Observations From The 2016 IMPACT Capital Conference

Posted by Jenna Ott on Dec 2, 2016 2:37:00 PM

This week, I had the opportunity to attend my first IMPACT Capital Conference here in Philadelphia. For anyone who is a part of the Philadelphia and surrounding areas' startup, venture and angel communities, that has not yet attended, put it on your calendar for next year. I've attended a lot of conferences over the course of my career, and PACT has developed something quite unique in the IMPACT conference. This week, I want to highlight some of the events, panels and conversations that made this such a great experience.

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Topics: startup, startup investors, business development

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